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Last month, a clothing brand approached me after wasting over 150,000 SAR on online marketing with disappointing results. After revamping their approach, we produced a dramatic increase in advertising efficiency. |
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With extensive testing for a store chain, we identified that communications received between night time significantly exceeded those sent during typical business hours, achieving one hundred eighty-seven percent higher visibility. |
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Powerful techniques included: |
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* Highlighting collective advantages rather than personal benefits |
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* Including modest spiritual connections where appropriate |
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* Adjusting deal phrasing to correspond to Saudi traditional values |
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* Developing different creative alternatives for different regions within the Kingdom |
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For a hospitality customer, we identified that word-for-word transfer of their foreign queries generated extremely wasteful investment. After executing a regionally-specific keyword strategy, their conversion expense dropped by seventy-three percent. |
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* Appropriate hreflang implementation for dual-language content |
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* Right-to-left code implementation |
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* Handheld improvement for Arabic interfaces |
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* Upgraded performance metrics for network-restricted visitors |
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Last quarter, a local business contacted me after investing over 120,000 SAR on international SEO services with disappointing results. After applying a specialized Saudi-focused search optimization, they saw top rankings for twenty-three high-value keywords within only [three sixty agency Services](https://Ads-git.beanonetwork.com/monaschaefer6/3sixty-9984/wiki/API-Connection-Obstacles-in-the-Saudi-Market) months. |
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With detailed analysis for a cuisine platform customer, we found that promotions presented between 9-11 PM significantly surpassed those presented during standard prime times, achieving one hundred sixty-three percent better sales. |
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Important scheduling insights included: |
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* Decreased competition during worship moments with stable results |
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* Greater engagement on non-workdays especially after sunset prayers |
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* Periodic changes demanding spending modifications during cultural events |
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* School schedule effects on certain categories |
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I use a straightforward document to monitor our competitors' rates modifications every week. This has allowed us to: |
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* Spot seasonal discount patterns |
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* Detect product bundling strategies |
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* Understand their pricing psychology |
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Essential techniques included: |
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* Consulting Saudi native speakers to discover genuine lookup habits |
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* Investigating Saudi competition for search term strategies |
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* Building a dual-language keyword matrix to engage every possible consumers |
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* Using regional linguistic differences in place of standard Arabic |
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I presently employ several resources that have dramatically improved our market intelligence: |
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* Keyword trackers to track rivals' keyword performance |
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* Brand monitoring software to monitor rivals' online presence |
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* Website analysis platforms to observe modifications to their websites |
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* Newsletter subscription to receive their campaigns |
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A few days ago, a entrepreneur expressed frustration that his platform strategy was consuming thousands of riyals with minimal return. After examining his approach, I identified multiple fundamental problems that are extremely typical among Saudi businesses. |
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I advise organizing competitors as: |
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* Primary competitors (offering nearly identical products/services) |
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* Indirect competitors (with partial similarity) |
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* New challengers (new companies with game-changing capabilities) |
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Start by mapping ALL your competition – not just the obvious ones. During our investigation, we identified that our most significant threat wasn't the established business we were monitoring, but a emerging startup with an unique model. |
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When I launched my e-commerce business three years ago, I was sure that our special products would stand out naturally. I ignored market research as superfluous – a mistake that practically ruined my entire venture. |
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Last year, I watched as three similar businesses spent significantly into expanding their presence on a specific social media platform. Their efforts failed spectacularly as the platform turned out to be a poor fit for our sector. |
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I dedicate at least a substantial amount of time each week examining our competitors': |
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* Website organization and user experience |
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* Articles and posting schedule |
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* Online platforms engagement |
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* Client testimonials and ratings |
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* SEO tactics and positions |
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